Do you remember how much you pay for NBA 2K games on consoles? The price seems to be increasing over the years, right? For the upcoming NBA 2K21, 2K Games has announced a USD$70 price tag for PS5 and Xbox Series X.
Strauss Zelnick, Take-Two Interactive CEO, said that the price hike reflects “the quality of the experience,” in a new interview.
“There hasn’t been a price increase for frontline titles for a really long time, despite the fact that it costs a great deal more to make those titles,” Zelnick says in an interview with GamesIndustry.biz
“And we think with the value we offer consumers… and the kind of experience you can really only have on these next-generation consoles, and the price is justified.” He defended the premium price setting as a great value based on the hours of entertainment games.